BATNA for Entrepreneurs: Negotiating with Investors and Partners
BATNA for Entrepreneurs: Negotiating with Investors and Partners Understanding the concept of BATNA—Best Alternative to a Negotiated Agreement—is…
Dealing with Hardball Negotiators Using BATNA Strategies
Dealing with Hardball Negotiators Using BATNA Strategies Negotiation is often a critical component of business transactions and interpersonal…
Using BATNA to Navigate Complex Business Negotiations
Using BATNA to Navigate Complex Business Negotiations Negotiation often feels like a chess game, where anticipating your opponent’s…